PROJECTS > Centre Pompidou Foundation, Los Angeles, New York and Paris
For the Foundation’s relaunch in the United States in 2006, MartinMPR was charged with creating a new identity for this group of high-level American collectors dedicated to supporting the Centre Pompidou in Paris. MartinMPR was responsible for all marketing and communications materials designed to cultivate donors and new members, resulting in gifts valued at close to $20 million in four years and membership that exceeded Foundation projections. MartinMPR also secured features in the Los Angeles Times Sunday Calendar, as well as articles in Art+Auction’s Power issue; a December 2009 cover story in ArtNews; and coverage in The Architect’s Newspaper, Artforum, ARTINFO, and The Art Newspaper.